I knew this would have to happen sooner or later too... we are getting close!
FCC chairman Kevin Martin supported a la carte cable in a letter directed at minorities. The hook there is that for minorities, say Spanish speakers, the draw for a la carte television is even greater, as they have to pay for a package that includes potentially many stations they are not interested in. A la carte would give them the freedom to watch what they want, and pay for nothing more than that.
Couldn't we ALL use that?!? I thought so...
It works the other way too, as cable gets to decide what is in their packages, they decide what content or channels are made available to the public. Some content, which for whatever reason the cable company doesn't like, won't get to tv, even if they have a substantial following in the population.
"Martin said that allowing a la carte purchasing could diversify programming, He cited a case where the Black Family Channel was forced to become an online-only network, after cable providers refused to offer the channel -- even after the channel reached 16 million homes across the nation."Read
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